Category Directory (6 Tools)

Ads, PPC & Unit Economics

Calculators for CAC, LTV, ROAS, CPM, CTR, CPC, and multi-channel paid ad budget split planners.

Available Free Tools (6)

● 100% Free & Client-Side

Calculate Return on Ad Spend (ROAS) and evaluate campaign profitability.

Measure total cost to acquire a single customer to evaluate unit economics.

Calculate Cost Per Mille (cost per 1,000 ad impressions) for media buying campaigns.

Calculate Click-Through Rate (CTR) of ads to assess viewer relevancy.

Calculate Cost Per Click (CPC) from total budget and traffic metrics.

Allocate marketing budgets across search, social, and programmatic ad platforms.